Payday season

Your payday ad
When salaries land, have your ad ready

Every month, when salaries come in, online shopping rises. It's a season that repeats 12 times a year, and fresh videos from Saudi creators keep your offer front and center every time.

Timeline

When should you start?

  1. 1 week before payday

    Prepare the offer video and several hooks for it.

  2. The first days after payday

    Run the winning ads at your highest budget.

  3. A week later

    “Last day of the offer” videos.

  4. Every month

    Switch the hook or the creator so the audience doesn't tire.

Ideas

Payday ad ideas

  • “Payday? Here's the first thing I'm ordering”
  • Three products worth this month's salary
  • Unboxing an order that arrived in two days
  • A limited-time offer with the creator's reaction
  • Comparing the product's price with its value after use
Video types

Video types that suit Payday

FAQ

Why treat payday as a season?

Because shopping rises at the start of the pay month, and it repeats every month, so you can build a steady ad plan around it.

Do I need a new video every month?

Not necessarily. Change the hook, creator or offer from month to month to keep the ad performing.

Does this season suit every store?

It suits most online stores, especially fashion, fragrances, beauty and electronics.

Start preparing your Payday ads now

The earlier you start, the more creators are available and the more time you have to test.