Founding Day season Your Founding Day ad
Your Founding Day ad
In a style that feels like real people
Founding Day on February 22 is a chance for an ad that celebrates Saudi identity. Saudi creators film your product in its spirit: traditional dress, coffee, old markets and offers.
Timeline
When should you start?
- 5 to 6 weeks before February 22
Pick your creators and ship products early, especially since Founding Day falls close to Ramadan.
- 1 week before Founding Day
Receive the videos and prepare your ads and offers.
- Founding Day week
Run your ads and focus the budget on the days around February 22.
Ideas
Founding Day ad ideas
- The product among Founding Day details: traditional dress, coffee and heritage
- “My Founding Day gift”: unboxing and reaction
- The Founding Day offer in the first two seconds, then the product in use
- A tour of your shop or restaurant in the Founding Day spirit
Video types
Video types that suit Founding Day
UGC ad video
Unboxing
On-location visit
Product showcaseFAQ
When is Founding Day?
February 22 every year.
Can I combine Founding Day and Ramadan ads?
Yes. They usually fall close together, so you can plan both at once and order the videos from the same creator.
Are there content guidelines for Founding Day?
Creators follow the platform's standards and Saudi content standards, and the content respects national symbols and heritage.
Start preparing your Founding Day ads now
The earlier you start, the more creators are available and the more time you have to test.