Hook variations for testing
Same video, different opening
The same video with different openings: a question, a result, a problem, or a bold line of text. Test them in your ads and find which hook stops the scroll and lowers your cost per customer.
Hook variations It’s right for you if
- You have a winning video and want to improve it
- Your cost per customer is high even though the video is good
- You're testing different messages for the same product
For a better video
- Change only the hook so you can measure its impact precisely
- Check how many people watched the first two seconds in Performance Analytics
- Order new versions of the winning video
Hook variations for testing, beat by beat
- 1Version 1
Opens with a question.
- 2Version 2
Opens with the result.
- 3Version 3
Opens with a problem the audience knows.
- 4Rest of the video
Identical across versions, so you compare only the hook.
FAQ
Hook variations for testing: how much does it cost?
Each creator sets their price based on experience and video type. You see it on their profile before ordering, or you can request a custom offer. A platform fee is added based on your plan.
How do I order this type?
Type “Hook variations” with a description of your product into Smart Search, choose from the creators who offer it, and send your request.
Can I request revisions?
Yes, up to the number of revisions listed on the creator’s profile. The creator isn’t paid until you approve.
Hook variations for testing for your product
Sign up free, describe what you need, and pick the right creator.