---
title: "Ad Performance Analytics: See Which Video Wins | UGCeer"
description: "Connect your TikTok ad account and track every video and creator: 2-second views, CTR and cost per customer, plus a diagnosis and next step."
url: https://ugceer.com/en/features/performance/
lang: en
---

New · Performance analytics

# Stop guessing what sells.  
Let the numbers tell you

Connect your ad account and see results for every video, creator and hook. Know what to repeat, what to stop and what to order next.

[Connect your account](https://app.ugceer.com/registration) [Talk to our team](https://ugceer.com/en/contact/)

-   Limited access. We never spend your balance
-   TikTok available now
-   Meta and Snapchat coming soon

**Top videos · Last 30 days** Sample data

![Product demo](https://ugceer.com/types/ad.webp)Top

**Product demo**Abdulrahman

First 2s**31.2%**

CPA**SAR 18.6**

Winner

![Honest review](https://ugceer.com/types/review.webp)

**Honest review**ANAS

First 2s**27.9%**

CPA**SAR 23.2**

Winner

![Before & after](https://ugceer.com/types/before.webp)

**Before & after**Murad

First 2s**24.8%**

CPA**SAR 29.4**

Ad fatigue

![Visit & try](https://ugceer.com/types/visit.webp)

**Visit & try**Randa

First 2s**22.1%**

CPA**SAR 31.0**

Views, no clicks

![Unboxing](https://ugceer.com/types/unbox.webp)

**Unboxing**Afrah

First 2s**12.1%**

CPA**SAR 41.0**

Weak hook

How it works

## From video to decision in three steps

1

### Connect your ad account

Connect your TikTok for Business account from Settings in a minute. The account needs to be inside a Business Center, and you need to be an admin on it.

2

### Upload videos in one click

Approved videos go straight to your ad library. No downloading and re-uploading.

3

### Track, learn, order

A report for every video and creator, a clear diagnosis, and a recommended next step you can order right from the platform.

Know what works

## Every video’s numbers. Every creator’s results.

One report showing spend, views, clicks and cost per customer for every video, with UGCeer videos separated from the rest.

2-second view rate

People who watched the first 2 seconds ÷ impressions. The key signal of hook strength.

6-second hold rate

Share of hook viewers who kept watching to second 6. Shows whether the video holds attention.

Click-through rate

Clicks ÷ impressions. Measures the strength of the offer and the call to action at the end.

Cost per customer (CPA)

Spend ÷ results, based on your campaign goal: purchase, sign-up or booking.

Spend**SAR 6,533**

2-second views**23.4%**

CPA**SAR 29.8**_↓ 9%_

VideoFirst 2s6sCPAWeek

**Product demo**Abdulrahman · UGCeer31.2%42%18.6↑ 12%

**Weekend offer**Outside UGCeer19.6%31%44.8↓ 6%

**Unboxing**Afrah · UGCeer12.1%28%41.0↓ 9%

Sample data

Break down the winners

## See which hooks stop the scroll

We tag every video by hook, shooting style, angle and length, then compare them. You see the difference in numbers instead of guessing.

Hook: result firstShot: face to cameraAngle: long-lasting scentOn-screen text: yesLength: 22 secondsDialect: Saudi

**Hook types vs. your account average**2-second views

Result first**×2.1**

Direct question**×1.7**

Problem–solution**×1.4**

Face to camera**×1.1**

Unboxing**×0.7**

**Bottom line:** Result-first hooks get watched twice as much as unboxing hooks.

Sample data

A diagnosis for every video

## Every video in a word, plus what to do next

Instead of a confusing table of numbers, we tell you each video’s status in a couple of words, and your next move.

Winner

Strong hook, and its customers cost less than your account average.

Next stepOrder two more versions with the same hook and a different angle.

Weak hook

Most viewers skip it before the 2-second mark.

Next stepAsk the same creator for a version with a new hook.

Ad fatigue

It was a winner, then clicks dropped week after week.

Next stepRefresh the hook, or try a new creator with the same idea.

Views, no clicks

People watch, but few of them click.

Next stepChange the offer or the call to action at the end of the video.

Not enough data

Spend is still too low to judge it.

Next stepWait until it reaches a minimum spend.

AI recommendations

## Ask about your ads, get a clear plan

Click “Analyze this report” to see what’s working, what to stop and what to do next. Or ask in your own words, and the assistant answers from your account data only.

Which creator brought customers at the lowest cost?Why did costs go up this week?What’s the best length for my videos?

✦**Last 30 days analysis**

What’s working

“Product demo” by Abdulrahman is your best: 31% watched its hook, and it has the lowest cost per customer in your account.

What to stop or fix

“Weekend offer” gets views but few clicks. Change the offer or the call to action at the end.

What to do next

Two new versions from Abdulrahman with the same hook and two different message angles.

Order both versions now

Sample data

Winning ideas library

### See what works in your industry before you spend

Winning ideas and hooks in your industry and country, ranked by performance against the rest of the industry, with an “Order a video with this idea” button. The library is anonymized: no client names, no raw numbers.

**Result first**Top 5% for hook viewsOrder with this idea

**Direct question**Top 9% for hook viewsOrder with this idea

**Problem–solution**Top 12% for hook viewsOrder with this idea

Weekly summary

### Your ad highlights, in your inbox

Every week: your spend, your best video and the video that needs attention, with a link to the full report. Turn it off anytime.

Best this week**Product demo · Abdulrahman**

Needs your attention**Unboxing: most viewers skip the hook**

## Your ad account stays under your control

We get limited access: uploading videos and reading performance. We won’t create campaigns, change your budgets or spend your balance. You can disconnect anytime in Settings.

## Frequently asked questions

Do you create campaigns or spend my ad balance?

No. We get limited access: uploading videos and reading performance. We don’t create campaigns, change your budgets or spend your balance.

Which platforms are supported?

TikTok for Business is available now. Meta (Facebook and Instagram) and Snapchat are coming soon.

What do I need to connect a TikTok account?

Your ad account must be inside a TikTok Business Center, and you must be an Admin on it. If you don’t have an ad account yet, you can open a new one through UGCeer.

Does the report include videos made outside UGCeer?

Yes. Every video in your account appears, with UGCeer videos separated from the rest so you can compare them clearly.

How is “cost per customer” calculated?

Spend divided by the number of results for your campaign goal, whether that’s a purchase, a sign-up or a booking.

Who can see my account data?

Only you and your team. The winning ideas library is anonymized: no client names, no raw numbers, and rankings are relative to the rest of the industry.

## Find out what sells in your ads

Connect TikTok and see results for every video and creator within minutes.

[Connect your account](https://app.ugceer.com/registration)[Talk to our team](https://ugceer.com/en/contact/)
