---
title: "Mr Mandoob: 177x more purchases from Snapchat ads | UGCeer"
description: "Mr Mandoob is a Saudi delivery app that brings you anything from anywhere. UGCeer creators produced all the UGC content in its ads, around 50 videos. Accordin"
url: https://ugceer.com/en/case-studies/mrmandoob/
lang: en
---

[Home](https://ugceer.com/en/)[Case studies](https://ugceer.com/en/case-studies/)Mr Mandoob

![Mr Mandoob](https://ugceer.com/clients/mrmandoob.svg)

# 177x more purchases from Snapchat ads

Mr Mandoob is a Saudi delivery app that brings you anything from anywhere. UGCeer creators produced all the UGC content in its ads, around 50 videos. According to the success story published by Snapchat, purchases from its ads increased 177x, cost per purchase fell 97%, and the app climbed from #19 to #2 in its category.

Industry

[Delivery apps](https://ugceer.com/en/industries/delivery/)

Platforms

TikTokSnapchat

Service

[Full-service campaign](https://ugceer.com/en/managed/)

Period

October 2024 – March 2025

**177x** More purchases from Snapchat ads

-   **50**videos

01

## The challenge

Saudi Arabia's delivery app market is crowded with big names. Mr Mandoob needed to get its core advantage across in its paid ads, that it delivers anything from anywhere, fast, in a way people would believe.

02

## What we did

1.  **A complete content strategy**
    
    Together with the marketing team, we built a content plan of around 50 videos, each covering one angle of the service and a real use case.
    
2.  **Creators who actually order and receive**
    
    Creators filmed their real experience with the app: ordering, tracking, and receiving, so the service appeared exactly as customers experience it.
    
3.  **Ad-ready content**
    
    The videos were delivered ready for paid ads, and they made up all the UGC content the team relied on in its campaigns.
    

03

## The videos

App tour, from ordering to offers

A full order with live courier tracking on the map

The 1-riyal delivery offer, on the phone

A creator introduces the app on the street

04

## The results

**177x**Increase in purchases

**\-97%**Cost per purchase

**6x**Increase in app installs

**\-60%**Cost per install (CPI)

**#2**in Food & Drink on the App Store

Before #19After #2

**~50**UGC videos by UGCeer creators

According to the success story Snapchat published about the campaign (comparing Q4 2024 with Q1 2025): purchases increased 177x and cost per purchase fell 97%, while app installs grew 6x at a 60% lower cost. Mr Mandoob climbed from #19 to #2 in the Food & Drink category on the App Store, as part of a growth plan in which the marketing team cited investment in UGC content alongside influencers, acquisition campaigns, and product development.

Source: [Mr Mandoob success story on Snapchat for Business ↗](https://forbusiness.snapchat.com/inspiration/mr-mandoob-success-story)

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